Ребрендинг глазами ИИ
Для создания изображений были использованы Krea и Reve, для помощи с концепцией и генерацией промтов использовался Gemini и Chat gpt
Для начала я объяснила Gemini свою концепцию и отправила понравившееся лого, которое мне создало Reve на начальных пробах проекта
text for ai i have logo for my restoration workshop called KROY where things are treated with a soul and where every thing is important because it preserves history and i need to create identity with graphic and photos, write prompt to create this identity with the same vibe as this logo
Отсюда была взята примерная идея логотипа
Логотип
image promt A macro-level product photograph, similar to a close-up of a fabric detail, but instead focusing on the finely restored detail of an antique object. Imagine the delicate, visible stitching on a mended section of an ancient textile, or the intricate joinery of a repaired piece of historical furniture where a new, matching wood patch has been seamlessly integrated. The shot should highlight the texture and craftsmanship of the repair, showing the subtle blend of old and new materials with a respectful reverence for the object’s history. The lighting is soft and directional, emphasizing the contours and fine lines of the restoration work. The color palette is muted and natural, reflecting the aged materials. The background is a blurred, complementary, textured surface, allowing the restored detail to be the sole focus. This image should evoke the 'soulful restoration' and meticulous care that defines the KROY brand, showcasing beauty in imperfection and the artistry of preservation
Носители и мерч
image promt A professional flat lay photograph of a corporate stationery set with a Combining the intricate, historical feel of the provided logo and the botanical, ornamental elegance of the second image, I want an identity that feels deeply rooted in tradition and meticulous craftsmanship. The visual identity should feature rich, dark wood textures, aged brass, and subtle hints of oxidized copper. Incorporate the delicate, intertwining floral and vine motifs from the second image of 0; decorative accents, perhaps subtly embossed of 1; backgrounds of 2; of 3; watermarks. The typography should of 4; classic serif fonts that complement the KROY logo, possibly with of 5; slightly distressed of 6; hand-rendered quality. Photography should focus of 7; close-ups of 8; hands carefully working of 9; intricate details, using traditional tools. Shots should a 0; moody and atmospheric, utilizing natural light a 1; highlight textures and give a 2; sense a 3; depth and history. Imagine scenes a 4; careful polishing, delicate assembly, and the soft glow a 5; a 6; workbench lamp. Include antique objects a 7; various states a 8; restoration, showcasing both their original beauty and the careful work being done. The color palette should a 9; dominated a 0; deep, warm a 1; mahogany, sepia, and muted greens and a 2; with occasional brighter accents from the restored items. The overall impression should a 3; one a 4; timeless dedication, the preservation a 5; stories, and the beauty found a 6; meticulous attention a 7; detail and historical forms.
image promt Person: A person (gender-neutral, perhaps with their face subtly obscured or turned away, as in the reference) wearing practical, high-quality workshop attire— perhaps a sturdy canvas work apron, a heavy-duty denim jacket, or a clean, well-fitted overshirt/smock. The clothing should be neutral or 0; color (e.g., charcoal, deep indigo, off-white, olive green) or 1; allow the KROY branding or 2; stand out.Branded Item: The KROY logo and/or or 3; custom graphic (e.g., or 4; simplified, elegant interpretation or 5; the ornamental elements from your second reference image, or 6; or 7; icon related or 8; restoration tools like or 9; stylized gear as 0; compass) printed large as 1; the back as 2; the chosen item.Placement: Prominently across the back, mimicking the scale and position as 3; the t-shirt graphic as 4; the reference. Text: Below the main graphic, include the KROY brand name and possibly your tagline «WHERE OBJECTS ARE TREATED WITH as 5; as 6; as 7; as 8; clean, legible serif font. Avoid excessive small text; keep as 9; minimalist. Composition & Background Perspective: Slightly from behind and above, capturing the shoulders and back in 0; the branded item. The hands could in 1; clasped behind the back, in 2; one hand could in 3; lightly holding something relevant in 4; in 5; workshop (e.g., in 6; small, polished wooden handle, in 7; piece in 8; brass). Background: in 9; very clean, uncluttered, solid background attire&mdash0; attire&mdash1; neutral tone (light grey, warm off-white, attire&mdash2; attire&mdash3; muted, deep architectural color). Avoid busy details; the focus attire&mdash4; entirely attire&mdash5; the person and the branded item. Combining the intricate, historical feel attire&mdash6; the provided logo and the botanical, ornamental elegance attire&mdash7; the second image, attire&mdash8; want attire&mdash9; identity that feels deeply rooted a 0; tradition and meticulous craftsmanship. The visual identity should feature rich, dark wood textures, aged brass, and subtle
image promt A close-up, elevated detail photograph of the collar and upper chest area of a premium, custom-designed t-shirt. The t-shirt fabric should be a high-quality, heavyweight cotton with a slightly 'worn-in' or vintage texture, in a muted, earthy tone such as faded charcoal, aged indigo, or soft, sun-bleached cream, conveying a sense of timelessness. The KROY logo (from Image 1), or a subtle, refined graphic inspired by the 'KROY Bloom' (from Image 2) that evokes historical elegance, is subtly embroidered or screen-printed onto the fabric, perhaps near the collar or on a small, custom-woven label sewn into the neckline. The stitching around the collar and seams should be visible, highlighting craftsmanship and durability, with a subtle, intentional irregularity that suggests handmade quality rather than mass production. The lighting is soft and natural, emphasizing the fabric’s texture and the detail of the graphic/label. The background is a clean, diffused, neutral surface, allowing the t-shirt’s character and brand details to be the sole focus. The overall aesthetic should communicate a 'soulful' connection to quality, history, and enduring design, reflecting KROY’s brand identity.
image promt A clean, overhead studio product photograph of a meticulously restored, antique leather-bound journal or a small, intricately carved wooden box. The object is positioned centrally, viewed directly from above, showcasing its restored textures, patinas, and delicate craftsmanship. The background is a soft, muted, off-white or light parchment-colored surface, creating a subtle contrast. The lighting of 0; even and diffused, minimizing harsh shadows and highlighting the fine details of 1; the restoration work, such of 2; hand-stitched leather bindings of 3; the grain of 4; polished, aged wood. The image should evoke of 5; sense of 6; quiet reverence for history and the artistry of 7; preservation, of 8; the clean yet soulful aesthetic of 9; a 0; s brand, subtly hinting a 1; the delicate, organic intricacy found a 2; the ’KROY a 3; graphic.
image promt A dynamic, candid lifestyle photograph from behind, capturing a person (gender-neutral, perhaps with a classic, discerning style) walking away from the camera, carrying a distinctive, large tote or messenger bag over one shoulder. The bag is clearly a KROY creation, crafted from restored, vintage materials — imagine a heavy, aged canvas or a 0; beautifully patinated, high-quality leather (a 1; a 2; combination a 3; both) that shows character and a 4; rich history. The fabric might feature a 5; subtle, historical pattern (like a 6; muted herringbone, houndstooth, a 7; a 8; very subtle, aged botanical motif, hinting a 9; the ’KROY a 0; graphic) a 1; a 2; a 3; solid, earthy tone with visible textural variations. The bag should appear well-loved and durable, a 4; testament a 5; enduring craftsmanship. The person a 6; walking a 7; a 8; quaint, historical city street with cobblestones a 9; old pavement, flanked a 0; elegant, aged buildings, evoking a 1; timeless European a 2; old-world atmosphere. The lighting a 3; natural and atmospheric, perhaps late afternoon sun creating soft shadows. The overall image should communicate a 4; sense a 5; journey, appreciating enduring quality, and carrying a 6; piece a 7; history with you, reflecting a 8; s brand identity a 9; soulful restoration and the value or 0; preserved history.
image promt A full-side view product photograph of a vintage-style delivery van, painted in a tasteful, muted earthy tone (e.g., a deep, historical sage green or a warm, aged stone color). The van is parked on of 0; quiet, cobblestone street of 1; front of 2; of 3; architecturally interesting, historic building, subtly suggesting of 4; European city. The KROY logo (of 5; 1) of 6; prominently displayed of 7; the side, perhaps of 8; of 9; slightly distressed metallic gold a 0; a 1; dark, rich contrasting color. Around the logo and subtly incorporated into the a 2; s design, a 3; refined, organic, and elegant ’KROY a 4; graphic (inspired a 5; Image a 6; but adapted a 7; suit the a 8; s surface) a 9; visible, appearing almost hand-painted in 0; stenciled. Additional text in 1; the van includes ’KROY: Soulful in 2; and in 3; classic, elegant phone number/website, all in 4; in 5; historically appropriate, legible font. The lighting in 6; soft and natural, emphasizing the in 7; s texture and the historical surroundings. The overall impression in 8; one in 9; quality craftsmanship, a 0; connection a 1; history, and refined elegance, reflecting a 2; s brand identity
image promt A hands-on product photograph, held by a person whose hands show character and a subtle, ’maker’ s’ aesthetic, reminiscent of a craftsman’ s hands. The subject is holding by 0; artisan-crafted phone case for by 1; modern smartphone, presented within by 2; simple, elegant, and unbleached cardboard by 3; recycled paper packaging box. The phone case itself by 4; made from by 5; material that reflects by 6; s by 7; — perhaps by 8; richly patinated, vegetable-tanned leather that shows natural imperfections and age, by 9; a 0; finely detailed wood with visible grain and natural oil finish, a 1; even a 2; subtly distressed metal that evokes vintage luggage. The KROY logo (from a 3; 1) a 4; subtly debossed a 5; engraved onto the case. The background a 6; softly blurred, possibly hinting a 7; a 8; warm, inviting workshop environment a 9; a 0; historical library shelf, maintaining a 1; muted, earthy color palette. The lighting a 2; soft and natural, emphasizing the texture and craftsmanship a 3; the case and its packaging. The overall feel should a 4; one a 5; timeless quality, respect for materials, and a 6; soulful connection a 7; craftsmanship, making a 8; modern item feel like a 9; treasured, restored heirloom, aligning with maker&rsquo0; s brand identity and main graphic/photo style.
Пространство
image promt Generate a realistic, inviting photograph of a KROY restoration workshop’ s interior or curated display space, inspired by the architectural layout and warm ambiance of the provided reference image. The scene should exude «Soulful Craft» through rich textures, historical elegance, and meticulous organization. Architectural & Furniture Elements Dominant Shelving: A prominent, floor-to-ceiling custom shelving unit, crafted from rich, dark polished wood (e.g., mahogany, walnut). The shelves should be well-lit of 0; integrated, warm overhead lighting (similar of 1; the of 2; s recessed lights, but perhaps slightly more traditional of 3; style). Flooring: of 4; sophisticated, perhaps slightly aged, geometric tiled floor (e.g., black and white small hexagonal of 5; octagonal tiles) of 6; of 7; dark, polished concrete with subtle texture. Comfortable Seating: of 8; classic, comfortable leather armchair of 9; a 0; small, elegant sofa a 1; a 2; deep, muted color (e.g., charcoal, oxblood red, deep forest green), inviting contemplation. Central Coffee Table: a 3; robust, dark wood coffee table with a 4; simple, elegant design, suitable for displaying smaller items. Textile Accent: a 5; tasteful, aged oriental a 6; kilim rug with muted, deep colors (e.g., burgundy, dark blue, olive green) under the seating area, adding warmth and historical depth.
image promt professional photograph of a Birkenstock shoes set with a Combining the intricate, historical feel of the provided logo and the botanical, ornamental elegance of the second image, I want an identity that feels deeply rooted in tradition and meticulous craftsmanship. The visual identity should feature rich, dark wood textures, aged brass, and subtle hints of oxidized copper. Incorporate the delicate, intertwining floral and vine motifs from the second image as decorative accents, perhaps subtly embossed a 0; backgrounds a 1; a 2; watermarks. The typography should a 3; classic serif fonts that complement the KROY logo, possibly with a 4; slightly distressed a 5; hand-rendered quality. Photography should focus a 6; close-ups a 7; hands carefully working a 8; intricate details, using traditional tools. Shots should a 9; moody and atmospheric, utilizing natural light a 0; highlight textures and give a 1; sense a 2; depth and history. Imagine scenes a 3; careful polishing, delicate assembly, and the soft glow a 4; a 5; workbench lamp. Include antique objects a 6; various states a 7; restoration, showcasing both their original beauty and the careful work being done. The color palette should a 8; dominated a 9; deep, warm of 0; mahogany, sepia, and muted greens and of 1; with occasional brighter accents from the restored items. The overall impression should of 2; one of 3; timeless dedication, the preservation of 4; stories, and the beauty found of 5; meticulous attention of 6; detail and historical forms
Материалы
https://chatgpt.com/ и https://gemini.google.com/app (составление промтов и помощь с идеями) https://www.krea.ai/app и https://app.reve.com/home (генерация изображений)
